|
Post by juthi52943 on Dec 24, 2023 4:05:04 GMT
We focus on the processing of messages and on identifying the most suitable channels to convey them, and we lose sight of the importance of the measurement phase. Let's see what the most common errors in this regard are. 1. PLAN CAMPAIGN MONITORING First of all, it should be clarified that advertising measurement should not be done after the campaign is completed. However meticulous its preparation may be, in fact, the possibility of making corrections during construction should never be excluded if you realize that something is not going right. , therefore, is to postpone Job Function Email List the measurement of results until the games are over. It is necessary to monitor the effectiveness of a marketing plan during its actual implementation, to ensure that the results do not differ from those expected, to refine the details as they go and to draw important. Lessons from it regarding the timing and methods of the public's response to the marketing plan. company offer. 2. A CALL TO ACTION MAKES THE RESULTS VERIFIABLE Another very important data to verify is the number of contacts (leads) generated by the campaign. This is important data and it is necessary to be able to detect it, because very useful information can be drawn from it for the company.
|
|